I’m all in on Flodesk in 2026
Disclosure: I’m a proud Flodesk Partner, which means I may earn a commission if you join through my link at no extra cost to you. I only recommend tools I actively use and genuinely believe serve my audience.
If you’ve been in the online business world at all, you’ve probably ran into these things:
You try one email platform because “everyone” uses it and it’s trendy and there is a deal.
You feel like you need a tech degree to send a simple welcome sequence.
You have NO TIME to finally learn how to use a new platform or it takes forever to think of what to write, how it should look - all of the things!
It doesn’t have to be this way!
I personally LOVE simplicitiy.
As a business and marketing strategist, I live and breathe digital marketing; funnels, lead gen, launches, client experience.
I’ve tried a lot of tools and sometimes they have felt clunky, overcomplicated, or like they were built for tech teams.
Enter Flodesk.
I originally joined Flodesk FOUR YEARS AGO when they were in their beta round because of the simplicity and minimalistic designs they have.
I stayed because of how much the platform has evolved and honestly it has everything my business needs but also it’s so quick to create anything on here!
In this post, I want to walk you through:
How Flodesk has evolved from “pretty newsletter tool” to a powerful marketing hub
The new features + integrations I’m obsessed with (ManyChat, Canva, Thrivecart & more)
How I actually use Flodesk day-to-day in my business
Why I recommend it to my audience over and over again
Flodesk’s Glow-Up: From “Cute Emails” to Serious Marketing Engine
When I first started using Flodesk, it was honestly for one main reason:
I just wanted to send an email and for the set up to be easy, a few clicks and done.
My brand is modern, relationship-driven, and experience-focused. I wanted my emails to feel like that too; clean, intentional, elevated.
Flodesk nailed that from day one:
Drag-and-drop builder
Gorgeous fonts and layouts
Easy branding so everything looks cohesive
But here’s what I love now: Flodesk didn’t stop at “pretty.”
Over time, they’ve rolled out:
More powerful automation (think: workflows that actually match how people buy)
Tagging and segmentation that lets you talk to the right people at the right time
Better analytics so you’re not guessing what’s working
Integrations that plug into the tools we’re already using: ManyChat, Canva, Thrivecart, and more
Flodesk has grown up and I feel like I’ve grown up with it. It still feels simple and intuitive, but under the hood, it’s become way more robust and flexible than people realize.
The Integrations That Changed the Game
Let’s talk about the fun stuff: how Flodesk plays with other tools.
As someone who builds relationship-driven lead gen systems for clients, I care a lot about this part. Your email platform shouldn’t sit alone on an island; it should connect to how people actually find you and buy from you.
Here are a few of the integrations I’m most excited about:
1. Flodesk + ManyChat: From DM Conversations to Subscribers
I’M ALREADY USING THIS AND I LOVE IT SO MUCH!!
So many of my clients (and myself) use DMs as a lead gen channel especially on Instagram.
We’re using ManyChat to:
Deliver lead magnets directly in the DMs
Reply to keywords from Reels and Stories
Start real conversations with people who are raising their hands
The magic happens when Flodesk is finally integrated.
With the Flodesk + ManyChat integration, you can:
Automatically add people from your ManyChat flows into Flodesk
Tag them based on what they opted into or what keyword they used
Drop them into a specific welcome sequence or nurture workflow
So instead of someone grabbing your freebie in the DMs and disappearing, they’re now:
Added to your list
Tagged based on their interest
Entered into a follow-up workflow that’s actually aligned with what they asked for
This is how you move from random followers → warm leads → paying clients.
2. Flodesk + Canva: On-Brand Assets, Seamless Workflow
Canva is where so many small business owners live. Graphics, PDFs, lead magnets, social posts—you name it.
Flodesk integrating with Canva means I can:
Create on-brand graphics or PDFs in Canva
Pull them into my emails without twenty downloads and uploads
Keep everything visually consistent across my brand, my funnels, and my list
For me and my clients, this means:
Quick turnaround on lead magnet delivery emails
Consistent visuals from Instagram → opt-in page → email
Less time fighting files and more time actually marketing
3. Flodesk Checkout
Honestly one of my FAVORITE tools that Flodesk has released this past year.
Where a lot of people drop the ball is after the purchase.
Flodesk Checkout
Automatically subscribe purchasers to a specific segment
Trigger “you just bought this” automations
Separate buyers from non-buyers for future launches
In real life, that looks like:
Someone buying a low-ticket product and automatically getting:
A welcome email with access and how-to
A short nurture sequence that helps them actually use what they just bought
A natural invitation into the next-level offer
No manual list exports. No “did I tag that person?” panic. Just clean handoffs from checkout to email.
How I Actually Use Flodesk in My Business
Let’s get practical. Here’s what Flodesk is running behind the scenes for me (and for many of my clients).
1. Welcome Sequences
Anytime someone opts into:
A free training
A checklist or guide
A waitlist
A mini-course
…they enter a Flodesk workflow.
In that workflow, I’m intentionally:
Setting expectations
“Here’s what you just grabbed, here’s how to use it, here’s what’s coming next.”
Sharing my philosophy
Why I approach marketing/lead gen the way I do
What I believe about relationships over hype
Highlighting a next step
Book a call
Join a workshop
Reply to the email and tell me about their biggest struggle
Flodesk makes the visual layout so easy that I can actually focus on the message instead of fighting the tool.
2. Launch & Event Funnels Without the Tech Headache
When I host a retreat, live training, or workshop, I use Flodesk to handle:
Registration confirmation
Reminder emails (with calendar links, logistics, and gentle nudges)
Replay emails
Post-event nurture and next-step invitations
Because of the workflow builder, I can:
Map out the entire event journey ahead of time
Add conditions (did they attend live? did they click the link?)
Keep everything consistent and on-brand
It feels like having a launch assistant that never forgets to send the reminder.
3. Segmented Newsletters
Instead of blasting my entire list with everything, I use Flodesk’s segments and tags to send:
Local business-focused content to people who came through specific events
Marketing strategy content to business owners who joined via a lead gen training
More advanced content to those who’ve already purchased from me
This means:
Better open and click rates
Fewer unsubscribes
People feeling like, “Wow, this email was actually for me”
Again, I’m not spending hours building this out. Flodesk’s visual layout and simple segmenting make it doable—even on a busy week.
Why I Recommend Flodesk Over and Over Again
There are a lot of email tools out there. I’ve tested enough of them to know that “popular” doesn’t always mean “best fit.”
Here’s why Flodesk is my go-to recommendation for most of my audience—especially small business owners, service providers, and creatives.
1. It Balances Power with Ease
Some platforms are powerful but overwhelming. Others are cute but limited.
Flodesk hits that sweet spot where you can:
Build legit workflows and automations
Segment and tag your list
Get analytics that matter
…without needing a full-time tech team or spending your entire Friday swearing at your laptop.
2. It Supports Relationship-Driven Marketing
My whole philosophy is relationships first, tactics second.
Flodesk supports that by making it easy to:
Send beautiful, human emails
Share stories, client wins, behind-the-scenes
Stay consistent without burning out
When your emails feel good to create, you’re more likely to actually send them.
3. The Experience Feels Aligned with Modern Brands
If your brand is modern, elevated, or design-conscious, Flodesk just fits.
Your emails look like an extension of your website, your Instagram, your overall vibe. That matters more than people think—because design affects perception, and perception affects trust.
Who Flodesk Is Perfect For (And Who It Might Not Be)
I promised honesty, so here it is.
Flodesk is perfect for you if:
You run a service-based business, creative business, or online education brand
You want to nurture leads through beautiful, intentional emails
You care about automations but you don’t want to live inside a complicated dashboard
You’re ready to be more consistent with email but you need something that feels doable
It might not be the best fit if:
You’re managing hyper-complex enterprise-level funnels with dozens of teams
You need edge-case functionality that only a few advanced tools offer
For 99% of my audience which are the solo founders, small teams, and growing brands; Flodesk is more than enough. In fact, it’s usually the first time email finally clicks for them.
Final Thoughts: Email Doesn’t Have to Feel Heavy
If email has felt like:
A chore
A tech headache
One more overwhelming “should” on your list
…I want you to know it doesn’t have to be that way.
Flodesk’s evolution with their new features, the integrations with tools like ManyChat, Canva, and Checkout, and the more robust workflows has turned it from a “cute design tool” into a legitimate marketing backbone for my business.
It’s where:
New leads get nurtured
Buyers get supported
Events get filled
Relationships get deepened
If you’ve been putting off email because it feels too complicated, this might be your sign to try something that’s actually built with you in mind.
Again, disclosure: I’m a Flodesk Partner, which means if you choose to sign up through my link, I may earn a commission at no extra cost to you. I recommend it because I use it, rely on it, and truly believe it’s one of the best email marketing tools for modern, relationship-focused businesses.
You can absolutely take your time, test it, and see how it feels. But if you’ve been waiting for the “right” tool to finally take email seriously, Flodesk is the one I’m standing behind.
Sign up and get 25% off your first year here.
